How to use VOID sticker to protect brand safety
Using Void sticker to build a strong brand safety defense line
In today complex business environment, there are many threats to brand safety, and Void sticker are a powerful protection tool.
1. Prevent product tampering
The core advantage of the Void hologram sticker lies in its anti-tampering feature. When someone tries to illegally open the product packaging, the label will leave a clear "Void" mark. For example, by using the Void sticker on the packaging of high-end electronic products, consumers can tell at a glance whether the product has been opened during transportation or storage. This visual warning effectively prevents further actions by criminals, ensuring that the product reaches consumers in its original, untampered state, thereby maintaining the brand's reputation in the minds of consumers.
2. Anti-counterfeiting verification
Each Void sticker can be designed with a unique code or logo. Consumers can verify the authenticity of the label through the brand's official channels (such as official websites, mobile applications). For example, cosmetics brands can affix Void sticker with anti-counterfeiting codes to the product bottles. After purchasing, consumers can scratch off the coating to obtain the anti-counterfeiting code for verification. Once verified, the system will record that the label has been queried to prevent secondary use, greatly reducing the possibility of counterfeit products circulating in the market.
3. Supply Chain Monitoring
Void sticker can play a monitoring role in the entire supply chain of products, from production workshops to warehouses, to transportation links and final retail stores. Brand owners can affix Void sticker to the outer packaging boxes of products to record the circulation path of products. If the label is damaged at a certain link, the problem can be quickly located to ensure the integrity of the product in the supply chain. At the same time, for some products with special storage requirements, such as medicines and food, Void labels can ensure that products are stored in a suitable environment to prevent products from deteriorating or being swapped, and ensure the stability of brand product quality.
4. Enhance brand image
Using the Void sticker conveys to consumers the brand's emphasis on product safety and quality. When consumers see products with this safety label, they will feel that the brand is protecting their rights and interests, thereby increasing their trust in the brand. For brands that focus on quality and reputation, the Void label is an effective way to demonstrate brand responsibility. Brands can incorporate their own brand elements, such as brand logos, brand slogans, etc., into the label to further strengthen the brand image.
In short, the Void label plays an irreplaceable role in protecting brand safety. Brand owners should make full use of its advantages and build a solid brand safety protection system.
